Efforts to understand, improve, or do less harm to the world around me.


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Friday, December 05, 2008

Netflix PR hilarity

http://www.hackingnetflix.com/

Just read this site and found a netflix statement about pulling like 100+ videos from the online instant watch (including Casablanca, Smith Goes to Washington, Ghostbusters, and Dog Day Afternoon):
"As watching instantly becomes a more prominent part of the Netflix service, our goal is to have all of our streaming content available for all of our partner devices. We're doing well in this area, but it will take some time before we fully achieve that goal. Today, titles regularly come in and out of availability and there is a natural ebb and flow to what we have available at any given point in time."
I love reading corporate PR responses ... I think its genuinely an art to say nothing at all. And you have to worship Satan with ALL your heart to put out stuff like this.

Addendum:

A forum I post to had this response:
"What's even better is that a large majority of people are quite satisfied with receiving a response to their questions that doesn't answer them at all..." - David
Oh absolutely -- these guys wouldn't have a job if they didn't placate people with meaningless but vaguely poetic phrasing like "ebb and flow".

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